ASDA shoppers can now get their groceries delivered in 30 minutes through Uber Eats.
The new delivery service is available from its Leeds (Pudsey) and Birmingham (Barnes Hill) shops – but it could be rolled out to more Asda stores later this year.
Uber Eats says delivery from Asda stores can be made in as little as half an hour, with over 300 products available.
This includes ready meals, fresh fruit and vegetables, and beer, wine and spirits.
It follows similar action from rival grocer Morrisons, who launched an identical partnership with Deliveroo at the height of the coronavirus crisis.
Asda shoppers will need to order their groceries directly through the Uber Eats app or website.
The supermarket will only appear on your Uber Eats account if you live near a participating restaurant.
Once you’ve selected Asda, you’ll then need to choose what groceries you want to buy to complete your order.
Keep in mind that you’ll also have to pay a delivery fee on top of your order.
This usually varies depending on how far away you are from the restaurant or supermarket, plus you may also need to pay a service fee.
We’ve asked Uber Eats for how much it charges, and if Asda shoppers will also need to pay a service fee as well – we’ll update this article when we know more.
Uber Eats is free to sign up to and is available in more than 120 towns and cities across the UK
The delivery app says the two Asda stores are part of an initial trial, with a view to expand to more locations later in the year if the trial is successful.
Simon Gregg, vice president of online grocery at Asda, said: “We’re pleased to be partnering with Uber Eats to trial a rapid grocery delivery service for customers in Leeds and Birmingham.
“This will give Asda customers more choice in how they shop with us and offer yet another way to quickly and conveniently get their favourite branded and own-brand products delivered to the doorstep.”
Toussaint Wattinne, Uber Eats general manager, said: “I am delighted to be partnering with Asda for our first major grocery partnership in the UK.
“Uber Eats is looking forward to making sure customers can quickly and conveniently order groceries and treats, and I know this partnership will offer even more choices for customers using the Uber Eats app.”