RICHARD OSMAN, who presents quiz show Pointless, poked fun at online advertising on Twitter today, telling fans it was “too late” to correct an error in the algorithm.
Television star Richard Osman took to Twitter today to speak about an on-going online mistake which was amusing him. The Pointless creator and co-presenter told fans the mistake had now gone on for so long that he felt it was “too late to correct”.
The 49-year-old was talking about the accuracy of online advertising when he made his comments in a Twitter post today.
The novelist, who has just published his debut book – The Thursday Murder Club, took a screen grab of the promoted stories which popped up on his internet browser, poking fun at how unlikely they were.
The two suggested stories, which were apparently tailored specifically to Richard using various collected data and his previous search history, featured a home stairlift and a private jet.
He told his 956,500 followers: “The Google advertising algorithm knows my interests SO well.”
In the attached image, the first headline read: ‘Actual Costs of A Stairlift Could Surprise You,” which was followed by: “The Current Cost to Rent a Private Jet near Ruislip Might Surprise You!”
The baffled television producer pointed out to fans that he did not lived in Ruislip and never had.
He wrote online: “Google ads have always assumed I live in Ruislip for some reason.
“Never have, but it feels too late to correct them now.”
Social media followers and fans took to the comments section to share their thoughts and similar experiences.
“Mine say Hampstead and I feel very flattered in manner of aspirational estate agent,”(sic) said one Twitter user.
“Google definitely flirting with you,” replied the quick-witted quizzer.
“All I get is cheap funeral plans,” added another irritated follower.
“Thanks Richard for reminding me of my obvious failings as a Google user,” the fan continued.
“Me too! I’m 46…never too early to start planning I suppose…” joked another social media user.
A Fourth follower added: “I once looked at an advert for a pair of shorts, and now google assumes that shorts are the only thing I am interested in buying for the rest of eternity.
However, another helpful fan revealed that it was in fact Outbrain, a web advertising platform, that was creating the targeted online links.
“As others have pointed out, Google doesn’t deserve the credit for this one.
You’re experiencing the wonders of Outbrain, which sounds like a verb Donald Trump would use,” the user corrected.