Snickers teases Super Bowl commercial with Guinness World Record candy bar

0

Snickers teased its Super Bowl commercial on Monday that unveiled their Guinness World Record-setting candy bar. 

According to the company, the candy bar weighs about 4,728. It’s made up of more than 1,200 pounds of caramel, peanuts and nougat combined and nearly 3,500 pounds of chocolate.

‘We’ve created the most satisfying SNICKERS bar ever with the help of @GWR,’ Snickers tweeted.  

‘Congrats @snickers on creating the world’s LARGEST chocolate nut bar! Weighing in at a hefty 4,728lb, it includes 3,500 pounds of chocolate and 1,300 pounds of caramel,’ Guinness wrote on social media. 

The new ad will mark ten years since the iconic ‘Game’ spot that launched the award-winning ‘You’re Not You When You’re Hungry’ campaign.

Snickers announced their plan to return to the Super Bowl with a new commercial back in December. 

‘Congrats @snickers on creating the world’s LARGEST chocolate nut bar! Weighing in at a hefty 4,728lb, it includes 3,500 pounds of chocolate and 1,300 pounds of caramel,’ Guinness wrote on social media. 

‘Josh Olkem the brand director It’s a big year for the SNICKERS brand,’ said Josh Olken, Brand Director, Snicker. 

Snickers will feature a new spot created by BBDO New York that will air during Super Bowl LIV on Sunday, February 2, 2020 on FOX. This will be the brand’s sixth Super Bowl ad in the past decade. 

Share.

About Author

Leave A Reply